It’s often said, Cricket and Bollywood are two entertainment pillars in India. Cricket has its stars and superstars, and so does Bollywood. But lately…

September 2022

Sherlock.ai has been constantly getting better at helping clients reach out to not only their target audiences but 'high-intent' target audiences or…

July 2022

A case study on an alkaline water company and IA's Sherlock AI platform

June 2022

Did you know, players in the Automotive sector can use AI for improvised sales by connecting sales to marketing data sets which were used earlier? AI…
Hi All Hope you are well. Tata Motors Limited, India's second largest car manufacturer started using Infinite Analytics' AI platform, Sherlock AI last…
Food delivery companies all over the world are using AI to reach greater heights. The same is true about apps such as Zomato, Dunzo, Borzo etc in India…

May 2022

As Machine Learning has become more accessible, more retailers are leaning towards adopting it for customer acquisition. The same is also true about…
Dear Readers, A spot of humor for the week: Ending the week on a winning note, it was a joy to read an IBM's Global AI Adoption Index 2022 survey which…
Hoteliers typically resort to dynamic pricing (changing the price of rooms as per changing market conditions) twice or thrice a year. Hilton has been…
Through its loyal and rewards program, Starbucks could gather a huge amount of data, which it then used to its advantage to drive more sales from…
A travel consumer's journey begins from the time they dream of going on a holiday. Their dream is 'augmented' when the hospitality sector promotes their…

April 2022

The gaming industry is all about the number of 'active users' without whom the companies would come crumbling down. To prevent a mobile game from being…