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Cricket trumps Bollywood!
It’s often said, Cricket and Bollywood are two entertainment pillars in India. Cricket has its stars and superstars, and so does Bollywood. But lately…
Oct 11, 2022
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Cricket trumps Bollywood!
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September 2022
Sherlock.ai reaches high-intent target audiences by understanding user behaviour
Sherlock.ai has been constantly getting better at helping clients reach out to not only their target audiences but 'high-intent' target audiences or…
Sep 6, 2022
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Sherlock.ai reaches high-intent target audiences by understanding user behaviour
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July 2022
Infinite Analytics/Sherlock AI and Evocus
A case study on an alkaline water company and IA's Sherlock AI platform
Jul 12, 2022
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Infinite Analytics/Sherlock AI and Evocus
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June 2022
How TATA Motors used AI to reduce CAC by 75%
Did you know, players in the Automotive sector can use AI for improvised sales by connecting sales to marketing data sets which were used earlier? AI…
Jun 20, 2022
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How TATA Motors used AI to reduce CAC by 75%
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Sherlock AI and Tata Motors
Hi All Hope you are well. Tata Motors Limited, India's second largest car manufacturer started using Infinite Analytics' AI platform, Sherlock AI last…
Jun 10, 2022
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Sherlock AI and Tata Motors
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How AI Has Helped Food Delivery Cos Reach Greater Heights
Food delivery companies all over the world are using AI to reach greater heights. The same is true about apps such as Zomato, Dunzo, Borzo etc in India…
Jun 4, 2022
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How AI Has Helped Food Delivery Cos Reach Greater Heights
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May 2022
Online Grocery Retailers Ride The AI Wave for Customer Acquisition
As Machine Learning has become more accessible, more retailers are leaning towards adopting it for customer acquisition. The same is also true about…
May 31, 2022
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Online Grocery Retailers Ride The AI Wave for Customer Acquisition
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Starbucks, IBM, Hotels, et al
Dear Readers, A spot of humor for the week: Ending the week on a winning note, it was a joy to read an IBM's Global AI Adoption Index 2022 survey which…
May 22, 2022
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Starbucks, IBM, Hotels, et al
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Why Hoteliers and Travel Entrepreneurs Must Automate Dynamic Pricing
Hoteliers typically resort to dynamic pricing (changing the price of rooms as per changing market conditions) twice or thrice a year. Hilton has been…
May 21, 2022
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Why Hoteliers and Travel Entrepreneurs Must Automate Dynamic Pricing
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How Starbucks Is Winning Customers Using Big Data
Through its loyal and rewards program, Starbucks could gather a huge amount of data, which it then used to its advantage to drive more sales from…
May 19, 2022
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How Starbucks Is Winning Customers Using Big Data
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Using Travel Customer's Data To Help Extend Better Services
A travel consumer's journey begins from the time they dream of going on a holiday. Their dream is 'augmented' when the hospitality sector promotes their…
May 3, 2022
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Using Travel Customer's Data To Help Extend Better Services
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April 2022
Customer Acquisition in Gaming: How AI is Helpful
The gaming industry is all about the number of 'active users' without whom the companies would come crumbling down. To prevent a mobile game from being…
Apr 28, 2022
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Customer Acquisition in Gaming: How AI is Helpful
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